Jif(R) Calls For Entries in Ninth Annual Jif Most Creative Peanut Butter Sandwich Contest(TM)

ORRVILLE, Ohio, July 29 /PRNewswire-HISPANIC PR WIRE/ -- Jif is now accepting entries in the Ninth Annual Jif Most Creative Peanut Butter Sandwich Contest.

Parents can help their kids age six to 12 submit their creative sandwich recipes showcasing the fresh-roasted peanut taste of Jif for the chance to win a $25,000 scholarship. Four runners-up will each receive a $2,500 scholarship.

Ninth Annual Jif Most Creative Peanut Butter Sandwich Contest
Now through October 22, kids can put their sandwich making skills to the test, and parents can submit their childrens creative recipes by completing a downloadable entry form available at www.jif.com and www.jifenespanol.com. Sandwiches will be judged on creativity, taste, appearance, nutritional balance and ease of preparation. Qualified entrants who submit their entry in the first six weeks of the call for entries will receive a Jif To Go(TM) Back To School pack while supplies last and provided the entry is postmarked by September 10, 2010 and received by September 17, 2010.

"Jif is thrilled once again to host a contest that encourages creativity in the kitchen and brings together parents and kids," said Maribeth Badertscher, Vice President, Corporate Communications, The J.M. Smucker Company. "Over the last eight years, we have seen a creative use of ingredients that complement the peanutty taste of Jif in everything from lettuce wraps to quesadillas. Weve seen year over year, that when creativity and two tablespoons of peanut butter are combined the possibilities are endless."

Last years winner, Rachel G. of Clovis, CA, thought outside of the bread box with her winning sandwich, "PB and Fruity Says Let Us Wrap." Using lettuce instead of traditional bread, Rachel combined chicken, grapes, honey and Jif Creamy Peanut Butter for a unique dish that wowed the panel of judges.

This year, contest entries will be accepted in both English and Spanish at www.jif.com and www.jifenespanol.com. Ten semifinalists will be selected in January 2011 and posted on both web sites to take part in a nationwide online vote. Anyone age 13 and older can vote to help select the five finalists who will go on to compete in New York City in March 2011.

Entries for the Jif Most Creative Peanut Butter Sandwich Contest must be postmarked by October 22, 2010 and received no later than October 29, 2010. Early bird entries for the Jif Most Creative Peanut Butter Sandwich Contest must be postmarked by September 10, 2010 and received no later than September 17, 2010. For more information, Official Rules, entry form and behind-the-scene footage of the Eighth Annual contest, visit www.jif.com and www.jifenespanol.com. The Jif Most Creative Peanut Butter Sandwich Contest is open to legal residents of the 50 United States and D.C. between six and 12 years of age by October 22, 2010. Contest void where prohibited.

About The J.M. Smucker Company
For more than 100 years, The J.M. Smucker Company has been committed to offering consumers quality products that help families create memorable mealtime moments. Today, Smucker is the leading marketer and manufacturer of fruit spreads, retail packaged coffee, peanut butter, shortening and oils, ice cream toppings, sweetened condensed milk, and health and natural foods beverages in North America. Its family of brands includes Smuckers(R), Folgers(R), Dunkin Donuts(R), Jif(R), Crisco(R), Pillsbury(R), Eagle Brand(R), R.W. Knudsen Family(R), Hungry Jack(R), White Lily(R) and Martha White(R) in the United States, along with Robin Hood(R), Five Roses(R), Carnation(R), Europes Best(R) and Bicks(R) in Canada. The Company remains rooted in the Basic Beliefs of Quality, People, Ethics, Growth and Independence established by its founder and namesake more than a century ago. The Company has appeared on FORTUNE Magazines list of the 100 Best Companies to Work For in the United States 11 times, ranking number one in 2004. For more information about the Company, visit www.smuckers.com.

The J.M. Smucker Company is the owner of all trademarks, except Pillsbury is a trademark of The Pillsbury Company, LLC, used under license; Carnation is a trademark of Société des Produits Nestle S.A., used under license; and Dunkin Donuts is a registered trademark of DD IP Holder LLC used under license.

SOURCE The J.M. Smucker Company